Zoho CRM is a customer relationship management platform designed for businesses to manage sales, marketing, and support. It helps track leads, automate workflows, analyze performance, and boost conversions—all from a centralized dashboard.
Excellent value for small to mid-sized businesses
Scalable for enterprises via the Ultimate plan
Deep automation and process orchestration tools
Built-in AI without needing external tools
Indian GST-compliant billing and global language support
Steep learning curve for advanced modules like Blueprint and AI
UI can feel cluttered with too many features enabled
Zia AI features are only available in top-tier plans
Some real-time sync lags in the mobile app
Limited support availability outside business hours
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