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Sprout Social

Sprout Social

Social Media Management Software Solutions

Sprout Social Overview

Sprout Social is a robust, enterprise-grade social media management platform founded in 2010 and publicly traded today. It caters to teams and brands that need unified publishing, engagement, advanced analytics, and streamlined workflows. Serving over 1,300 employees worldwide from its Chicago headquarters, it’s trusted by leading companies for scalable social operations.

More About Sprout Social

Key Features

  • Publishing & Scheduling
    Plan, schedule, and auto-post across platforms including Facebook, Instagram, X, LinkedIn, TikTok and more via a visual calendar. Includes best‑time suggestions and AI‑drafted captions. 
  • Smart Inbox & Social Listening
    Aggregate all comments, messages, mentions, and reviews into one inbox. Features sentiment tagging, Spike Alerts, keyword tracking, and review monitoring. 
  • Robust Analytics & Reporting
    Advanced reporting includes group/profile snapshots, competitor benchmarks, message volume trends, audience insights, and ad ROI tracking. Supports custom scheduled exports. 
  • Team Collaboration & Workflows
    Build approval flows, define user roles, apply tags, collaborate via message assignments, and integrate with helpdesk platforms. 
  • Integrations & Developer Tools
    Connect with Salesforce, Microsoft Teams, Google Analytics 360, Shopify, Canva, and more. Enterprise customers gain API access and SSO.

Ideal For

  • Mid-to-large enterprises and agencies needing centralized teamwork and approval workflows
  • Customer-focused teams valuing unified inbox and auto-response capabilities
  • Brands that require advanced analytics, social listening, and competitor benchmarking
  • Organizations ready for AI-powered engagement and insights at scale

Pros & Cons

Pros:

Centralized inbox makes community management faster and more organized 

Clean UI and intuitive workflows praised by many users 

AI features simplify content creation and engagement 

Strong analytics and client-ready reporting, including competitor insights

Cons:

Premium pricing may not suit small businesses or solo users 

May require documentation to master tagging and workflow features 

Occasional minor bugs and dropped account links reported

Software Trial

30 Days

Free Version

No

Licensing Type

Proprietary

Sprout Social Starting Price

199 USD ($)

Vendor Pricing Page

See Pricing

Sprout Social Software Features

Campaign Management Content Management Analytics & Insights Custom Dashboard Multi-Channel Response Management Review Alerts Review Generation Review Marketing Review Monitoring Social Monitoring Templates Collaboration Multi-Account Management Publishing Management Brand Tracking Customer Engagement Post Scheduling Reporting & Analytics Social Media Monitoring Boosting Content Curation Engagement Listening Monitoring Scheduling Social Analytics Team Management

Sprout Social Specification

Starting Price

199 USD ($)

Price Type

Flat Rate

Currency

USD ($)

Subscription

Monthly , Annually

Deployment Type

  • Cloud Hosted

Supported Platforms

  • Web-Based
  • iPhone/iPad
  • Android
  • Windows
  • Mac

Technical Support

  • Email
  • Phone

Training Resources

  • Documentation
  • Blogs
  • Help Guides
  • Infographics
  • In-Person Training
  • Videos
  • Webinars

Software Demo & Screenshots

No demos and screenshots available.

Sprout Social Pricing

Standard

$199/Monthly

Features

  • 5 social profiles
  • Keyword and location monitoring
  • Unlimited AI-generated alt text
  • Review management
  • Group, profile and post-level reporting

Professional

$299/Monthly

Features

  • Unlimited social profiles
  • Message tagging
  • Extensive competitor, tag and paid insights
  • Optimal send times
  • Enhance Post by AI Assist

Advanced

$399/Monthly

Features

  • Enhance Reply by AI Assist
  • Sentiment in the Smart Inbox and Reviews
  • The Sprout API and Helpdesk integrations
  • Team productivity and social customer care reports
  • Message Spike Alerts
Sprout Social Pricing Screenshot

*The price might have been changed, check the current pricing on the vendor's website.

Sprout Social Customers

Clients yet to be updated!

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