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Hootsuite

Hootsuite

Social Media Marketing & Management Dashboard

Hootsuite Overview

Founded in 2008 in Vancouver, Hootsuite is one of the longest-standing and most widely adopted social media management platforms. Today, it supports scheduling, listening, engagement, analytics, and team workflows across major social networks for over 16 million users worldwide

More About Hootsuite

Key Capabilities

Unlimited Scheduling
Post across all major platforms using a drag-and-drop calendar and AI-powered caption/image generation.

Unified Inbox & Listening
Manage DMs and comments from all networks in one place; includes sentiment analysis and keyword tracking.

AI-Powered Publishing
Use OwlyGPT for content ideas, trending topics, and best-time-to-post suggestions.

Performance Analytics
Track engagement, compare with competitors, and export custom reports for campaigns.

Team Collaboration
Assign messages, approve content, and manage users with built-in workflows and permissions.

Ad Management
Monitor and optimize both organic and paid posts from one unified dashboard.

Enterprise Controls
Features like SSO, custom roles, priority support, and dedicated onboarding for large teams.

Pros & Cons

Pros:

Comprehensive toolset for scheduling, engagement, listening, and reporting in one platform

AI features streamline content creation and audience insights

Enterprise-level security, user controls, and support

Broad integrations and strong user adoption

Cons:

Monthly billing carries premium pricing

Advanced features like bulk scheduling or team workflows require higher-tier plans

Enterprise plan significantly more expensive and may require add-ons for full functionality

Software Trial

1-7 Days

Free Version

Yes

Licensing Type

Proprietary

Hootsuite Starting Price

31 USD ($)

Vendor Pricing Page

See Pricing

Hootsuite Software Features

Campaign Management Content Management Analytics & Insights Custom Dashboard Multi-Channel Response Management Review Alerts Review Monitoring Social Monitoring Templates Multi-Account Management Publishing Management Brand Tracking Collaboration Customer Engagement Post Scheduling Social Media Monitoring Boosting Content Curation Engagement Listening Monitoring Social Analytics Team Management

Hootsuite Specification

Starting Price

31 USD ($)

Price Type

Free

Currency

USD ($)

Subscription

Monthly , Annually , Quote Based

Deployment Type

  • Cloud Hosted

Supported Platforms

  • Web-Based
  • iPhone/iPad
  • Android
  • Windows
  • Mac

Technical Support

  • Email

Training Resources

  • Documentation
  • Blogs
  • Help Guides
  • In-Person Training
  • Videos
  • Webinars

Software Demo & Screenshots

Hootsuite Pricing

Standard

$31/Monthly

Features

  •  Up to 5 social accounts
  • Unlimited post scheduling
  • Best time to post recommendations
  • AI assistant with image and caption generator
  • Canva templates and content library
  • One inbox for all social accounts
  • DM automations

Advanced

$126/Monthly

Features

Everything in Standard, PLUS:

  •  Unlimited social accounts
  • Customizable analytics reports and templates
  •  Saved message replies and auto-responses
  • Team approval workflows
  •  Bulk schedule up to 350 posts at once
  • Auto-route and tag messages
  •  Benchmark against 20 competitors
  •  Export, email, and schedule reports
Hootsuite Pricing Screenshot

*The price might have been changed, check the current pricing on the vendor's website.

Hootsuite Customers

Clients yet to be updated!

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