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ActiveCampaign

ActiveCampaign

Keep track of leads in a CRM, not in your head.

ActiveCampaign Overview

ActiveCampaign is a marketing automation platform designed to help small and medium-sized businesses (SMBs) deliver personalized customer experiences across email, SMS, WhatsApp, and other channels. It combines automation, CRM, and analytics into a unified platform, enabling businesses to automate workflows, segment audiences, and track performance in real time

More About ActiveCampaign

Core Features

  • Email & SMS Marketing: Create and send personalized campaigns with drag-and-drop editors, A/B testing, and predictive sending.
  • CRM & Sales Automation: Manage leads, track deals, and automate sales workflows with AI-powered tools.
  • Cross-Channel Messaging: Engage customers via email, SMS, WhatsApp, and social media platforms like Facebook and Google Ads.
  • Segmentation & Personalization: Use dynamic content, conditional logic, and behavioral triggers to tailor messages to individual contacts.
  • AI-Powered Automation Builder: Leverage AI agents to build and optimize automation workflows based on business goals

Pros & Cons

Pros:

Comprehensive automation and CRM tools

AI-powered features for optimized marketing

Extensive integration options with over 900 apps

User-friendly interface with drag-and-drop functionality

Cons:

Pricing may be higher for small businesses with limited budgets

Some advanced features are only available on higher-tier plans

Limited design flexibility in the landing page builder compared to dedicated tools

Software Trial

14 Days

Free Version

No

Licensing Type

Proprietary

ActiveCampaign Starting Price

Free

Vendor Pricing Page

See Pricing

ActiveCampaign Software Features

A/B Testing Auto-Responders CAN SPAM Compliance Customer Surveys Dynamic Content Event Triggered Email Landing Pages/Web Forms Subscriber Management Reporting & Analytics Pipeline Management Lead Capture Lead Nurturing Lead Scoring Lead Segmentation Contact Database Lead Database Integration Lead Verification/Validation Prospecting Tools Contact Management Email Integration Campaign Management Lead Distribution Sales Tracking Lead Management Email Marketing Contract Management Customer Communications Sales Forecasting Calendar & Task Custom Dashboard Forecasting & Analytics Reporting Sales Automation Analytics/ROI Tracking Google AdWords Visibility Landing Pages Sales Intelligence Search Marketing Segmentation and Targeting Social Marketing

ActiveCampaign Specification

Starting Price

Free

Price Type

Flat Rate

Currency

USD ($)

Subscription

Monthly , Annually , Quote Based

Deployment Type

  • Cloud Hosted

Supported Platforms

  • Web-Based
  • iPhone/iPad
  • Android
  • Windows
  • Mac
  • Linux

Technical Support

  • Email
  • Chat
  • Phone

Training Resources

  • Documentation
  • Blogs
  • Help Guides
  • In-Person Training
  • Videos
  • Webinars

Software Demo & Screenshots

ActiveCampaign Pricing

ActiveCampaign Pricing Screenshot

*The price might have been changed, check the current pricing on the vendor's website.

ActiveCampaign Customers

Clients yet to be updated!

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ActiveCampaign Reviews

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